Comments on: Part 1: ‘This Digital thing’-tips for agencies to get it right! http://chasingthestorm.com/this-digital-thing-tips-for-agencies-to-get-it-right/ Original content, Real opinions. Thu, 10 May 2012 07:44:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: deric http://chasingthestorm.com/this-digital-thing-tips-for-agencies-to-get-it-right/comment-page-1/#comment-24 deric Sun, 21 Sep 2008 09:16:48 +0000 http://shalabh.wordpress.com/?p=79#comment-24 Online / Digital. Offline. That's what the majority of the marketers view the business / brand....but does customers / consumer view a brand as Offline or Online ? It's not bad the good or bad of online vs offline. End of the day...is how we as the brand owners / evangelist having fully utilize and tapped into the communication channels as a integrated / holistic approach and not as individual silos. What's happening now is...marketers whom thought what used to work in the past will feel that it will continue to work....whereas for Online / digital initiatives there's the uncertainty. Just like whenever we learn or try something new...there's always the uncertainty of what's going to happen next.... Online / Digital.
Offline.
That’s what the majority of the marketers view the business / brand….but does customers / consumer view a brand as Offline or Online ?

It’s not bad the good or bad of online vs offline. End of the day…is how we as the brand owners / evangelist having fully utilize and tapped into the communication channels as a integrated / holistic approach and not as individual silos.

What’s happening now is…marketers whom thought what used to work in the past will feel that it will continue to work….whereas for Online / digital initiatives there’s the uncertainty.

Just like whenever we learn or try something new…there’s always the uncertainty of what’s going to happen next….

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