Here’s the deal- Brand-User Relationships could be best defined by layers of an onion.

Part 2 of the Marketing services agency of the future. This time- the job skills.

In Part3 of this 4 part series, we discuss the funding story- and whether downloadable apps are better

We featured Orsiso in Part 1.
In part 2 of the discussion between myself (Shalabh Pandey) and Thorben, amongst other things, we discuss advertising on social networks, its significance and nuances.
 
Enjoy!

Relationships are demanding- and require deep commitments. Brands say. I say – Maybe not. And here’s why: The Social Relationship Matrix.

Brand-customer relationship- what needs to be understood better

A (not so) simple mantra of the marketing agency of the future

Podcast from my talk at the Social Networking World Forum Asia held in Singapore

The first video brainstorm episode from a 4 part series: With me (Shalabh Pandey) and Thorben Linneberg (Founder/CEO of Orsiso)

Understanding the importance of how things work on a platform could prove to have a substantial impact on your marketing on that channel- a good video. Watch.

An example of marketing through a Facebook app. A recent example of Vitamin Water.

Video Explaining the Diffusion of content in a Social Network