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Home » Archive

Articles tagged with: media

Asia, Digital Media trends, start up, venture capital, web 2.0 »

[22 Oct 2012 | No Comment | ]

 
We recently engaged with the media (and blogging community) via an extremely innovativeĀ  manner. We probably did pique the interest of some awesome media folks with that approach. More on the approach in another post- though just wanted to let everyone know that The Whiz Times has been covered on various digital media platforms:
Prominent Industry leading Digital media/marketing publications:
http://marketing-interactive.com/news/36155
http://www.digitalmarket.asia/2012/10/kids-can-read-all-about-it-in-thewhiztimes-com/
http://www.campaignasia.com/Article/319886,global-online-news-and-edutainment-platform-for-kids-launches.aspx
And on a few blogs:
http://mhisham.org/2012/10/19/the-whiztimes-launches/
http://atomthought.com/2012/10/how-an-internet-start-up-is-marketing-itself-to-the-media/
TheseĀ  are a few that we monitored, and hopefully, there will be a few more this week.
Next thing we will focus on – is building applications (we are …

Advertising, Digital Media trends, Inspiration, online media »

[9 May 2012 | 2 Comments | ]

Newspapers and magazines and TV stations create Paywalls. A subject much derided, that, apparently, is the single biggest source of new revenue for these business entities.It is proving to work.
And I agree.
The time for subscription based business models is ripe. The days when people expected all content on the Net to be free are gone.
People are paying for content now. At least the more mature audience.
And if the content creators are asking the question of whether content could be charged for- they are barking up the wrong tree. The question …

Advertising, Digital Media trends, online media, social media »

[21 Jun 2010 | No Comment | ]

Two videos- all from perspective of comms planners on what makes a rockstar planner (the skills) and another interesting one (added later 27th Nov 2010) where they talk about the ‘Human touch’ in comms planning. In this, I think planning is hinging towards ‘Social media’ theory- watch to find what I mean.

BrainStorm, Thought Hack »

[30 Aug 2009 | One Comment | ]
I think the world is at a tipping point. Part 2

Part 2 of A few issues that I think will change the the way things work- across the globe.

BrainStorm, Thought Hack »

[25 Jun 2009 | 5 Comments | ]
Is the world a more dangerous place? Part 1

Everybody wants to rule the world. Bad moon rising. Pagan baby.
Some unforgettable classics.
Yet when you use them to refer to today’s current affairs and socio-political scenario, the situation leaves a lot to be desired. Some factors that I think are slowly reshaping the coming ages would be. The world might not be the same anymore.

Advertising, Asia, BrainStorm, Digital Media trends, online marketing, online media, social media, Thought Hack, web 2.0 »

[18 Apr 2009 | 5 Comments | ]
Rise of the micro-influencer Part 1

This is an article I wrote about two months ago, and saved as drafts. While clearing the cobwebs off my blogzine, I realized this might be something that has been touched upon many a times ever since (or before), but still has merit in the sense that the story is told in a different way- and touches a different aspect. Let me know what you think. This was recently also covered in iMediaConnection, a mouthpiece on Digital Marketing, albeit I am also using the detailed version of the story here.