Chris Anderson delivering  a talk on the theme of his latest book ‘Free’ courtsey ZDNet.

Chris Anderson, author of “Free: The Future of a Radical Price,” discusses how different companies use the free-to-premium, or freemium model to not only make money, but often keep customers at a higher rate than fully paid services. There are many economies–ones of status, time, information and more–and the trick is to get people to trade their money for one of them

I will probably post on his most famous and of course more ground breaking book ‘The Long Tail’ in some time.

Meanwhile, you can follow the links and maybe follow an excellent interview by Hugh McLeod of GapingVoid.