My first book. Help me with the cover.

This article was published in iMediaConnection. For readers of ChasingTheStorm, pasting it here too.

The new wave on the Web. The Systematic Web. (Not “Web 3.0″)

I’m sure you must have heard the story of the Little Red Hen. Here is a modern version.

Relationships are demanding- and require deep commitments. Brands say. I say – Maybe not. And here’s why: The Social Relationship Matrix.

A (not so) simple mantra of the marketing agency of the future

All the four videos including the latest from Do you know Digital Media Trends series

Grow, subvert or Kill. It is the survival of the fastest in the Internet ecosystem of today.

Part 2 of A few issues that I think will change the the way things work- across the globe.

Chris Anderson delivering  a talk on the theme of his latest book ‘Free’ courtsey ZDNet.
Chris Anderson, author of “Free: The Future of a Radical Price,” discusses how different companies use the free-to-premium, or freemium model to not only make money, but often keep customers at a higher rate than fully paid services. There are many economies–ones of status, time, information and more–and the trick is to get people to trade their money for one of them
I will probably post on his most famous and of course more ground breaking book …

In a U turn from what is evangelized, I debate in favor of burning partial feeds

Probably my first book review on ChasingTheStorm and an apt way to start a category considering this blog is also about Ideas and memes. Reviewing The Idea Book By Fredrik Haren.

If you have an interest in marketing, here is something for you.Will Crowdsourced marketing help us all grow? Only time will tell. Read on >>

After years of Demand Generation Marketing focus, Dell has, over the past few years, come up with some great initiatives at engaging prospects and customers. As a matter of fact, they have tasted a lot of success in the recent years with their Social Media initiatives, paved the way for an integrated agency structure of the future and many more pioneering marketing efforts.
But I had felt something was amiss with the good pilot initiative of Dell Swarm. A little background and some details

Everybody wants to rule the world. Bad moon rising. Pagan baby.
Some unforgettable classics.
Yet when you use them to refer to today’s current affairs and socio-political scenario, the situation leaves a lot to be desired. Some factors that I think are slowly reshaping the coming ages would be. The world might not be the same anymore.