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Articles in the mobile marketing Category

Advertising, Cool Tools, Digital Media trends, Emerging Technologies, Technology, mobile marketing, online marketing, online media, social media, start up, web 2.0 »

[10 Jan 2010 | Comments | ]
Social Networks Marry Real World- BestMan? Mobile.

Mr Real World says “I do” to Lady Social Network. The best man Mr Mobile keeps a close watch. Read on…

BrainStorm, Digital Media trends, Thought Hack, mobile marketing, social media, web 2.0 »

[23 Dec 2009 | Comments | ]

This article was published in iMediaConnection. For readers of ChasingTheStorm, pasting it here too.

Advertising, Asia, Digital Media trends, Events, mobile marketing, online marketing, online media, singapore »

[10 Jun 2009 | Comments | ]

My first day at Ad tech Asia Singapore 2009. highlight was meeting up with Scott Goodstein- External Online Director of Barack Obama’s Presidential campaign in a Q&A session. A session with some of the creme de la creme of Singapore ‘business’ bloggers. This and more in pictures in this post…Read On

Advertising, Asia, Digital Media trends, Emerging Technologies, mobile marketing, online marketing, online media, social media, start up, web 2.0 »

[24 May 2009 | Comments | ]
Fastest growing social network on the planet

Is it Tencent QQ? Xiaonei? How about Japan’s Mixxi? Ah! It must be Facebook- no wait- it is Twitter. Let me give you a surprise. It is none of these. With humongous buzz, reams of press and buckets of investor attention, it is none of the above. I had heard about this service from within the social media circle and then with a few tweets from Robert Scoble. Watch the video and read on to find which one is it…

Advertising, Asia, BrainStorm, Digital Media trends, mobile marketing »

[9 May 2009 | Comments | ]
Mobile Marketing case studies from Asia- Affle

More on mobile marketing- this time a brainstorm with Anuj Khanna CEO of Affle- a mobile marketing company that pioneered a product called SMS 2.0. He shares his perspectives on the industry and the way forward. That’s not all- there are some case studies on how did Pepsi, Lays, Adidas use mobile marketing- read on!

Advertising, Asia, Digital Media trends, Events, mobile marketing, singapore »

[1 May 2009 | Comments | ]
Mobile Marketing forum Singapore

OK – at the risk of this blog beginning to look like a blog on Mobile Marketing (It is not- in case you are a first timer- I cover business and marketing/advertising mostly)- here is another post on the proceedings at the Mobile Marketing Forum at Singapore- in pictures and words- a little something for the flavor of the event. There were of course many more sessions but these are just the some that I like personally liked…

Advertising, Asia, Digital Media trends, Events, mobile marketing, singapore »

[28 Apr 2009 | Comments | ]

Here’s a quickie- and since pictures speak louder than words, I have 3 of them here- less words more pix.
Got a chance to hobnob with the who’s who in the Mobile Marketing space- on the eve of mobile marketing association’s Asia conference- read on…

Advertising, Asia, BrainStorm, Digital Media trends, Emerging Technologies, Events, mobile marketing, singapore »

[26 Apr 2009 | Comments | ]
Mobile Marketing- perspectives from the industry

Leading to the MMA Mobile Marketing Forum Asia, I BrainStormed with Colin Miles, Co-Founder of i-Pop. Some gems from the discussion:
*If any youth campaign doesn’t have mobile front then it’s not a gap it’s a yawning chasm;
*For Southeast Asia-> Malaysia, Indonesia and Thailand are deemed to lead, in that order;
*Recession? We have seen no downturn in requests for proposals;
*Direct to consumer relationships is not a feature- it is a fundamental change!

Advertising, Asia, BrainStorm, Digital Media trends, Events, Technology, Thought Hack, mobile marketing, singapore »

[22 Apr 2009 | Comments | ]
What are your questions on Mobile Marketing?

I am moderating a panel discussion with an elite group of Panelists in the MMA Mobile Marketing Forum Asia happening on 28th and 29th April. The idea is to Brainstorm and find out the issues and possible fixes within the mobile marketing space in Asia. You can ask me questions here- and I’ll take up the question with the panelists- with your attribution of course..read on for more details..