Me and Sean Rach from Prudential talk about digital media and marketing- starting with a mobile led marketing initiative.

Time Flies. The popular Worldwide forum is back and hopefully with a more interesting mix this time around. For starters, I am chairing one full day of the conference…

Something exciting in the world of mobile advertising and digital advertising. Apple iAds. My thoughts on this one.

This is one thing India was missing on till now- but I see some traction building up now.  And its about time.
Karam Lakshman, this year’s programme manager for iAccelerator (an incubator of internet & mobile startups in India) introduced me to this relatively new but exciting programme they have come up with.
The Centre for Innovation, Incubation and Entrepreneurship (CIIE), an IIM (Indian Institute of Management) Ahmedabad endeavour, has invited entrepreneurs in the internet and mobile space to submit application under its iAccelerator incubation programme.
The incubation programme runs …

Showcasing some really cool yet workable Augmented Reality concepts

We decided the winner of the Final cover layout design. And the winner is…

My first book. Help me with the cover.

Mr Real World says “I do” to Lady Social Network. The best man Mr Mobile keeps a close watch. Read on…

This article was published in iMediaConnection. For readers of ChasingTheStorm, pasting it here too.

The new wave on the Web. The Systematic Web. (Not “Web 3.0″)

My first day at Ad tech Asia Singapore 2009. highlight was meeting up with Scott Goodstein- External Online Director of Barack Obama’s Presidential campaign in a Q&A session. A session with some of the creme de la creme of Singapore ‘business’ bloggers. This and more in pictures in this post…Read On

Is it Tencent QQ? Xiaonei? How about Japan’s Mixxi? Ah! It must be Facebook- no wait- it is Twitter. Let me give you a surprise. It is none of these. With humongous buzz, reams of press and buckets of investor attention, it is none of the above. I had heard about this service from within the social media circle and then with a few tweets from Robert Scoble. Watch the video and read on to find which one is it…

More on mobile marketing- this time a brainstorm with Anuj Khanna CEO of Affle- a mobile marketing company that pioneered a product called SMS 2.0. He shares his perspectives on the industry and the way forward. That’s not all- there are some case studies on how did Pepsi, Lays, Adidas use mobile marketing- read on!

OK – at the risk of this blog beginning to look like a blog on Mobile Marketing (It is not- in case you are a first timer- I cover business and marketing/advertising mostly)- here is another post on the proceedings at the Mobile Marketing Forum at Singapore- in pictures and words- a little something for the flavor of the event. There were of course many more sessions but these are just the some that I like personally liked…

Here’s a quickie- and since pictures speak louder than words, I have 3 of them here- less words more pix.
Got a chance to hobnob with the who’s who in the Mobile Marketing space- on the eve of mobile marketing association’s Asia conference- read on…