Watch “A Few Good Men”. Tom Cruise plays the (Premium) Publisher; Jack Nicholson as the DSP (Demand Side Platform) and Randall Rothenberg – the IAB President & CEO is playing…well..himself.

Me and Sean Rach from Prudential talk about digital media and marketing- starting with a mobile led marketing initiative.

Following up on my much earlier post on some practical uses of Augmented Reality for marketing, here is one on what it could look like in the future- have seen many around the same topic, but this one struck- and thought should share. If for nothing else, then for the pure eye candy and the ‘cool’ factor that marketers are mostly after.
The setting could be in your kitchen.
Enjoy.

One of the most misunderstood disciplines in marketing. And perhaps amongst most complex ones…

Something exciting in the world of mobile advertising and digital advertising. Apple iAds. My thoughts on this one.

Prove me wrong and I will dance with you

Showcasing some really cool yet workable Augmented Reality concepts

We decided the winner of the Final cover layout design. And the winner is…

My first book. Help me with the cover.

Mr Real World says “I do” to Lady Social Network. The best man Mr Mobile keeps a close watch. Read on…

The new wave on the Web. The Systematic Web. (Not “Web 3.0″)

In part 4 of this 4 part video brainstorm, we discuss how to market a start up.

We featured Orsiso in Part 1.
In part 2 of the discussion between myself (Shalabh Pandey) and Thorben, amongst other things, we discuss advertising on social networks, its significance and nuances.
 
Enjoy!

Advertising campaigns on the digital medium are an inherent part of Digital Marketing initiatives by bigger brands. An example of a French WebAd

All the four videos including the latest from Do you know Digital Media Trends series